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Research

Empowering Change Through Actionable Research

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The WOOT Research Hub is a pioneering initiative dedicated to reshaping the future

of work by addressing systemic barriers faced by women in the workplace. Rooted in

our mission to drive gender equality and empower women globally, the Hub delivers

rigorous, evidence-based research to inform policies, investments, and

organisational practices. By partnering with forward-thinking companies and

organisations, we aim to create workplaces where women thrive, inequality is

dismantled, and progress is accelerated.

 

Why We Are Different

At WOOT, we believe in the power of collective action and collaboration. We

understand that meaningful change cannot happen in isolation. Our approach is

fundamentally about being better together—bridging gaps, challenging status quos,

and creating transformative solutions through shared commitment and diverse

perspectives.

We don't just highlight problems; we co-create pathways to progress. By bringing

together researchers, organisations, and change-makers, we generate insights that

are more powerful, nuanced, and impactful than any single entity could achieve

alone. Our collaborative model ensures that every research initiative is a collective

journey towards equity.

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What We Deliver

Commissioned Research for Impact

  • Collaborate with partners to design and execute tailored research projects addressing critical challenges such as pay equity, career advancement, workplace safety, and inclusive leadership.

  • Deliver actionable insights and sustainable recommendations to shape policies, corporate strategies, and investment decisions.

Confronting Uncomfortable Truths

  • Courageously delve into the harsh realities of workplace discrimination, systemic bias, and structural inequalities.

  • Provide unvarnished, evidence-based analyses that expose uncomfortable truths often overlooked or deliberately ignored.

  • Create a safe space for organisations to acknowledge and address deep-rooted challenges that perpetuate gender inequity.

Independent, High-Quality Research

  • Conduct WOOT-led studies grounded in academic rigour, led by qualified researchers and experts.

  • Focus on uncovering root causes of inequality, discrimination, and  harassment, with a commitment to confronting uncomfortable truths ignored by traditional approaches.

Practical Solutions for Real-World Change

  • Translate research findings into tools, frameworks, and resources that

  • organisations can implement to foster equitable workplaces.

  • Prioritise scalable, measurable outcomes that align with global gender

  • equality goals (e.g., UN Sustainable Development Goals).

Amplified Influence

  • Leverage WOOT's proven track record of impacting over 1.2 million women 

(2011–2024) and our bold vision to empower 10 million women by 2034.

  • Position partners as leaders in gender equity through joint advocacy, thought leadership, and public recognition.

We're about to undertake our next research project "This is Me" - A narrative exploration of women in the workplace. Interested in getting involved? Just click the button below, pop your name & email address in the form below and we'll get back to you with more information.

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Leading Through a Pandemic and Beyond

As we adjusted to a new reality, we aimed to capture and share leaders’ stories about the changing landscape of business. Our goal was to preserve lessons learned and insights gained throughout the coronavirus pandemic, to build connections between people and

to create a more sustainable business world by identifying common leadership mindsets.

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Developing Female Mental Toughness in Male Dominated Industries

This groundbreaking research—the first of its kind—identifies four key elements for developing mental toughness in female leaders within male-dominated organisations: identity, purpose, self-awareness, and self-belief. Knowing how to build your mental toughness helps you deal with challenges and stressors more effectively.

Woman of Our Time Book Image Green

Woman of Our Time - The Book

The book that started it all

In a challenging and constantly changing world, you need to find ways to take back control, seek new paths and discover your hidden strengths.

This is not a quick-fix book. Using the ancient art of self-reflection, Woman of Our Time tells compelling stories of transformative change and gives readers the tools to look inwards and take action – making small changes that can make big differences.

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